THE ANALOG STICK, IMAGINED DIFFERENTLY

Groove Grips started with a simple question:

Why are almost all thumb grips shaped basically the same?

Most controller grips sit on top of the analog stick like a small cap. We wanted something different — a grip designed around the shape and movement of your thumb.

After years of experimenting, testing, changing designs, and starting over, Groove Grips was born.

Instead of simply giving your thumb another surface to sit on, Groove Grips are designed to cradle the thumb and help keep it comfortably positioned on the stick.

The goal has always been simple:

More Comfort • More Control • More Fun

BUILT BY A GAMER

Groove Grips weren’t created in a corporate product-development meeting.

They came from playing games, noticing a problem, and wondering if there was a better way to solve it.

I’m Todd Borrel, founder of Groove Grips and the gamer behind Groovy_Gamer77.

I love gaming, experimenting with new ideas, and meeting people through games. Groove Grips grew out of that same mindset: find something that could work better, test it, improve it, and keep going until it feels right.

WHAT MATTERS TO US

COMFORT

Gaming should be enjoyable. Groove Grips are designed to give your thumbs a comfortable place to settle during long gaming sessions.

CONTROL

A more secure thumb position can mean smoother, more deliberate stick movement and less time constantly repositioning your thumbs.

FUN

This one matters most.

Gaming is supposed to be fun.

If you’re not having fun anymore, sometimes the best move is to put down the controller, reset, and come back later.

BUILT FOR GAMERS

Groove Grips are available for:

PlayStation 4 & 5
Xbox One/Series S & X
Nintendo Switch Pro
GameCube

Every Groove Grip is built around the same idea: improve the connection between your thumb and your controller without making gaming complicated.

THE GROOVY GAMER COMMUNITY

Buying Groove Grips doesn’t make you a “client.”

You’re another gamer.

We want Groove Grips to be part product, part experimentation, and part gaming community — a place where people can share ideas, discover new games, meet other gamers, and simply enjoy playing.

Your feedback matters because some of our best ideas come from actually talking with the people using the product.